12th Annual Healthcare Internet Conference: 
The Marketing Edge

Sponsors
November 10-12, 2008
Omni Orlando Resort at ChampionsGate - Orlando, FL

		The Conference is sponsored by
		Greystone.Net is a Web marketing company for healthcare systems, offering a wide variety of services, such as Internet, Intranet and portal-related strategic planning; call center strategic planning; bench-marking and peer Web site comparisons; Web site assessments; persuasive architecture consulting for improved Web ROI; Web site functional and graphic design; planning, development and implementation assistance for new media applications; and search engine marketing.  The principals and staff of the company have a combined total of more than 150 years of senior-level healthcare planning, marketing, information services and administrative experience.  Greystone has more than 200 hospital and health system clients.
		StayWell Custom Communicationsoffers a fresh approach to custom web solutions and print publications for hospitals, health systems and health plans, with results guaranteed.  Reach and engage consumers with rich, interactive Web content, tools and an e-mail marketing program.  Our online solutions now include Greystone.Net's award-winning consumer Health Libraries package, service-line specific content packages and multimedia tools, like podcasts, vodcasts, video and animation. StayWell is the only custom health publisher to offer so much depth and variety and the strategic marketing expertise for a truly integrated print/Web communications strategy, results guaranteed.
		In cooperation with
		IGCN enables hospitals and healthcare systems to harness the power and benefit of the eHealthcare revolution through a full range of products, services, and solutions.  These include: collaborative content management, calendars, physician directories, dynamic forms, on-line bill payment solutions, patient portals and interactive disease management centers.  IGCN develops powerful, innovative - and very easy to use - Microsoft-based solutions that create real and measureable value and superior ROI.
		aefinity interactive offers a comprehensive set of products and services to assist healthcare marketers in meeting the increasing challenge of doing more with less – by combining traditional and non-traditional strategies: targeted content management and microsite strategies, user experience enhancement, planning and execution of integrated advertising campaigns, search engine marketing, actionable analytics, customer and prospect management, Web 2.0 techniques, and marketing staff training and department evolution.
		Coffey Communications, Inc.   creates custom print and web communications for hospitals and health plans nationwide. For more than 25 years we’ve been working exclusively in the health care industry to produce award-winning publications and websites. Our team connects clients to more than 60 million American homes every year. Coffey's team of designers, editors and planners make it easy to produce an eye-catching and educational publications.  Integrated online and print communications create the consistency of message and branding that you need. Coffey’s netReturns modules make your website the best place for community members to sign up for a screening, find a physician or send a cheer card. Give your site a complete redesign, or plug in our interactive tools to enhance your existing site.
		AVID Design specializes in interactive communications strategies that help hospitals and healthcare organizations achieve their marketing and communication goals.  Using innovative New Media that includes solutions for the Internet, kiosks and DVDs/CD-ROMs, AVID Design increases return on investment (ROI) by capturing audience attention and generating a higher rate of response compared to traditional methods.
		PhotoBooks, Inc. is the premier producer of Physician Directories (enhancing physician relations, referral and marketing) with over 250 healthcare organizations using a master database to support Print and Internet Directory publishing.  Designed uniquely for each institution, the directories address different audiences, are seamlessly integrated into multiple areas of the website, and have online data collection capability.
		The Forum for Healthcare Strategists  was established by a distinguished group of senior healthcare strategists seeking an opportunity to collectively examine current and future strategies for the delivery of healthcare. The Forum provides networks of communication and support, as well as opportunities for professional development, with the ultimate purpose of inspiring new, more effective models of care. For information on membership, call 312-440-9080 x 23.