Webinars

Innovating the Digital Healthcare Consumer Experience

Thursday, November 16, 12:00 - 1:00 PM CST

 

Digital tools and technologies are transforming the experience for consumers across industries—and healthcare is no exception. Are your organization’s digital initiatives meeting consumers’ expectations? In this complimentary webinar, sponsored by Binary Fountain, you’ll hear how Providence St. Joseph Health is innovating the digital consumer experience for the 3 million patients it serves annually. The webinar will also examine:

  • The digital healthcare trends marketers need to plan for and act on to stay ahead of the consumer curve.
  • What would Amazon do? Hear lessons for adapting the e-commerce model for finding and booking physician appointments.
  • Providence’s approach to scaling the consumer experience to increase patient acquisition and retention.

Speakers:

Shweta Ponnappa
Vice President, Digital Marketing
Providence St. Joseph Health (Seattle, WA)

Aaron Clifford
Senior Vice President of Marketing
Binary Fountain

Moderator:
Karen Corrigan
CEO
Corrigan Consulting

Register for this Complimentary Webinar

Innovating the Digital Healthcare Consumer Experience

Note: Registrations may be restricted for those not affiliated with a hospital, health system, or other provider organization.