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Annie Haarmann

Sr. Director, Experience Optimization, Marketing and Communications

Ascension (St. Louis, MO)

With one foot planted in digital technology, and another rooted in marketing and analytics, Annie Haarmann bridges the divide often existing between strategy, marketing and IT.

Ascension’s Senior Director, Experience Optimization leads a national digital marketing and online consumer experience team responsible for SEM/SEO, user experience, mobile optimization and content strategy. Annie oversees marketing performance measurement analytics programs and partners with key stakeholders to build strategies and provide insights.

Previously, Annie led digital strategies within pharmaceutical, nutrition, healthcare and education. She is a Coro Leadership Program alumna, and was previously recognized as one of St. Louis Business Journal’s “30 Under 30.”