AI for Healthcare Marketing: What You Need to Know

Imagine understanding your patients’ needs better than ever, crafting personalized experiences, and optimizing campaigns with laser precision. That’s the power of AI in healthcare marketing.

Putting Your Data to Work

Are you getting everything you need out of your data? Learn how to put your data to work in this new podcast!

Utilize Data to Empower Technology

Explore the dynamic interplay of data and technology in powering patient engagement and activation in this new podcast.

Klein & Partners Announces New Strategic Partnership with thinqinsights

Klein & Partners, a leading national healthcare market research firm, has announced a new strategic partnership with thinqinsights.

Driving DEI Initiatives: How You Can Succeed

Healthcare marketing leaders are taking action now to connect with diverse communities and drive DEI initiatives within their organizations.

The Next Generation of Digital Transformation

The Next Generation of Digital Transformation

Healthcare market leaders are evolving their teams, technology, and services for the next generation of digital transformation.

BPD Finalizes Acquisition of Revive

Healthcare marketing and communications firms BPD and Revive have joined together.

Dean Browell and Danny Fell

Healthcare Marketing: The Realm of Quantitative and Qualitative Data

By combining quantitative and qualitative data, healthcare marketers can get a more comprehensive understanding of the patient and how to drive them to care. Learn more in this new podcast.

Aaron Novotny

The Rise of Data for Member Engagement

The rise and adoption of data is transforming how health plans communicate and engage with their members. Examine how in this new podcast.

Scott Orstad

A Story of Digital Transformation for Healthcare Consumers

Digital transformation is accelerating in healthcare as marketers strive to meet consumers where they are and how they want to engage. Examine the impact.

The Battle for the Future of Healthcare

What’s the future of healthcare as retail health providers and traditional health systems battle it out? Hear insights in a new podcast.

Data-Driven Partnerships for Marketing Strategies

Building and developing internal partnerships is critical to the success of Mount Sinai Health System’s marketing strategy. Learn how.

How to Maximize Your Population Health Strategies

How can healthcare marketers and population health teams partner to achieve desired outcomes? Explore insights in a new podcast.

Ahava Leibtag

The Secrets of Content Marketing

With the amount of content consumers can access, but perhaps not properly interpret, how can healthcare organizations help guide them to the best content and the care they need?

The Evolution of Healthcare Marketing

The role of the healthcare marketer is constantly evolving. Explore the latest developments in this new podcast.

Congratulations to Ben Dillon

Ben Dillon, co-owner of Geonetric, will assume the role of Chief Executive Officer.

Communication Strategy During Labor Unrest

How can healthcare systems develop strategies for effective communication during times of unrest or crisis? Alan Shoebridge shares his insights.

The Social Determinants of the Healthcare Consumer

Are healthcare organizations ready and able to meet the expectations of today’s healthcare consumers? Matt Gove shares thoughts in this new podcast.

Viewpoint: GA4 — Ailment or Cure for Healthcare?

Is GA4 the right solution for assessing how patients and consumers are interacting with your organization’s website or online product? Read on…

Internal Communications: Tips for National Nurses’ Week

With National Nurses’ Week (May 6-12) and Hospital Week (May 7-13) quickly approaching, how will you show your appreciation to your critical patient care team members?