BVK (Milwaukee, WI)
In his 30 years at BVK, Joel has worked with over 175 healthcare clients in the areas of brand and marketing strategy, and communications. His thinking has been featured in numerous articles and speeches, and as one of the authors of the book, Case Studies in Niche Marketing. Joel has served as a board member and chair-elect of the Alliance for Healthcare Strategy & Marketing, and as a board member of the Society for Healthcare Strategy and Market Development (SHSMD). He is also the 2010 recipient of SHSMD’s Award for Individual Professional Excellence.