CRM Campaign Manager
UCSF Health (Palm Springs, CA)
Molly Busch is an experienced campaign manager with experiences across multiple industries. In her role, she’s bringing consumer-driven campaign strategies to healthcare marketing at UCSF Health. She will share how she has used her knowledge of campaign and digital marketing to support the evolution of UCSF Health’s CRM and Precision Marketing campaign program, including planning, implementation, optimization and reporting.