Chief Marketing & Brand Experience Officer
UCSF Health (San Francisco, CA)
Sarah Sanders is Chief Marketing and Brand Experience Officer for UCSF Health. Sanders has a track record for transforming organizations by using innovation and emerging technologies to establish a 360-view patient and creating a seamless experience across their healthcare journey. She has successfully integrated CRM and marketing automation into the marketing function at several institutions enabling greater transparency, impact, and accountability. Her focus is on creating personalized, relevant, and value-added interactions for consumers and patients that contribute to UCSF digital first leadership. Sarah’s healthcare career spans both adult and pediatric medicine, including most recently Nemours Children’s Health and Penn Medicine.