VP, Marketing and Communications
Bayhealth (Dover, DE)
Kevin Snyder has served as VP, Marketing and Communications for Bayhealth since 2020. He joined Bayhealth from St. Jude Children’s Research Hospital/ALSAC where he was VP, Communications – Marketing. In his current role, Kevin oversees marketing strategy and vision for Bayhealth’s service lines, master brand and patient experience. He has helped central and southern Delaware’s largest health system weather the challenges of the pandemic. His authentic approach to storytelling got international recognition for Bayhealth when social media videos of exhausted yet determined Bayhealth ER physicians — recorded during their shifts — sharing their personal experiences treating COVID patients, went viral reaching markets in Asia Pacific region.