collaborating for growth

Collaboration as a Force + Financial Multiplier for Service Lines

Marketing, physician relations, and strategy leaders at University of Utah Health are collaborating to create efficiencies, strengthen the organization’s culture, and facilitate exponential growth.

harnessing trust

Harnessing Trust and Humanizing the Brand at Johns Hopkins

Since the pandemic began, the world has turned to Johns Hopkins for insights on COVID-19. Learn how marketing and communications embraced the opportunity to guide the global community during this time of crisis.

Hello Healthcare Podcast

Podcast: Do Healthcare Marketers Deliver Care?

Do Healthcare Marketers Deliver Care, the latest Hello Healthcare podcast, explores the impact of misinformation on people’s health outcomes.

diversity-equity-inclusion

Advancing a Health System’s Efforts to Address Racism

Discover why diversity, equity, and inclusion are “more than buzz words” at Mount Sinai Health System.

user-centered planning and design

User-Centered Planning and Design: Capturing Heads, Hearts, and Hands

OhioHealth is embracing the evolution in healthcare by meeting patients where they are—and that increasingly means a virtual experience.

HMPS21: A Preview

The Healthcare Marketing & Physician Strategies Summit returns live October 6-8, 2021. Read on for some HMPS21 highlights.

Prostate Cancer Awareness CHI Franciscan and Seattle Mariners

Healthcare Sports Partnerships: Make Good Madness — the Halftime Report

Health systems are making the most of their sports partnerships through innovative marketing tactics and community outreach. Here’s a halftime report.